Self-grooming a necessity in this fastest era, no one should be left behind due to lack of confidence and communication. For the first time in Pakistan, Veet introduces a grooming platform, Veet Academy, which aims to reach more than a million girls all across Pakistan with the intent to shape them into self-assured, passionate and confident beings who constantly thrive to bring out the best within themselves. All across the country, Veet is reaching out to more than a million schoolgirls in an on-ground activation which goes to 4500+ schools and colleges. Along with that thorough courses and modules are also available online on Facebook, at Veet Pakistan and YouTube where these courses can be accessed easily, students that take the online Veet Academy courses are also given the opportunity to receive certificates.
The entire Veet institution is based on five values; Confidence, Charm, Communication, Health & Fitness and Intelligence. Veet Academy has vigilantly chosen mentors for each of the five values, these celebrity mentors are the living examples of what they preach, namely Sarwat Gilani, Massarrat Misbah, Sidra Iqbal, Hareem Farooq and Aamina Sheikh. During the activity, school girls also get a personalized message from Mahira Khan which aggravates the excitement and builds a connection with their favourite celebrities. Zainab Raja, last year's Miss Veet winner is a part of this campaign which includes a number of motivational talk sessions across several girls’ colleges and schools with the aim of grooming them into poised and charming individuals.
The first grooming session took place at Sir Syed Girl's college Karachi, where Zainab conducted a brief but highly inspirational talk. Short videos supporting cleanliness, skin care and staying fit were shown to build an interest of personal hygiene in young girls. Also, Zainab spoke about young individuals and the impact of 5 Veet values, and the care traits which are interlinked. She further explained the role of fitness and health in building self-confidence.
"I always dreamed of giving motivational speeches in schools and colleges, especially when guest speakers would visit her own college. However, she didn't know that her dreams would turn into reality that quickly. Hence, reminding those young minds seated in the hall that "you shouldn't stop dreaming and believing that those dreams will come true." Zainab Raja- Ms Veet 2016 Winner
Good Blog Share!
ReplyDeleteWomen Empowerment in India